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Generate Leads and Promote Properties with Targeted Direct Mail

Engage buyers, sellers, and homeowners with personalized mailers that drive interest and build relationships

How Direct Mail Can Help Your Real Estate Business Thrive

Direct mail offers real estate professionals a powerful way to build relationships, generate leads, and promote properties. With personalized, targeted mailers, you can reach potential buyers, sellers, and past clients at key moments to drive action and results.

Targeted Lead Generation

Reach potential buyers and sellers in your preferred neighborhoods with highly targeted mailers, increasing your prospect pool and focusing on high-intent leads.

Effective Property Promotion

Showcase your listings with compelling postcards for new listings, open houses, and recently sold properties, capturing attention and generating interest.

Personalized Follow-Ups

Strengthen relationships with past clients by sending handwritten thank-you notes, holiday greetings, or follow-up mailers to stay top-of-mind.

Trackable Campaigns

Use LettrLabs’ real-time tracking and analytics to measure engagement, optimize campaign results, and make data-driven decisions for future outreach.

How LettrLabs Powers Real Estate Direct Mail Campaigns

Direct mail offers real estate professionals a powerful way to build relationships, generate leads, and promote properties. With personalized, targeted mailers, you can reach potential buyers, sellers, and past clients at key moments to drive action and results.

1

Build Your Mailing List

Target homeowners or potential buyers in specific areas with the Recipient Search tool. Apply filters like demographics and property type to refine your list.

Learn more about Recipient Search

Create Your Mailer

Use the Design Tool to build visually appealing postcards that showcase properties, new listings, or market updates, making an impact that lasts.

Discover the Design Tool
2
3

Automate Your Campaigns

Automate ongoing campaigns, such as new listings, just-sold announcements, or seasonal market updates, to maintain consistent outreach.

Explore Automation & Workflow Tools

Track and Optimize Your Campaigns

With LettrLabs’ real-time tracking, monitor the performance of each campaign, such as delivery, response rates, and engagement metrics. Use insights to refine your strategy, ensuring maximum impact for future campaigns.

See how Tracking & Analytics Tools work
4

How Real Estate Professionals Are Using Direct Mail

Direct mail automation can be tailored to meet the needs of different industries, helping businesses streamline customer engagement. Here are some industry-specific applications:

Lead Generation

Target potential sellers with personalized outreach based on neighborhood data, increasing your prospect base.

Property Promotion

Use postcards to highlight new listings, open houses, or recent sales, engaging potential buyers and driving more interest.

Client Retention

Send holiday greetings, thank-you notes, and follow-up mailers to keep connections strong and build lasting loyalty with past clients.

Market Updates

Share current property values, neighborhood trends, and investment opportunities, establishing yourself as a knowledgeable resource.

Start Growing Your Real Estate
Business with Targeted Direct Mail

Free $30 Credit to start mailing Graphic